About MICA
The Mudra Institute of Communications, Ahmedabad (MICA), India's premier Communications Management Institute, was established in 1991. Its vision is to be the pre-eminent communications management school. Its foundation lies in being an innovative and creative school addressing the needs of an ever-changing marketing and communications environment.
MICA invites applications to admission to its flagship programme:
Post-graduate Programme Diploma in Management (Communications): PGDM-C
This programme is approved by the All India Council for Technical Education (AICTE) and Association of Indian University (AIU) which equates it with an MBA degree.
Exam to be taken: CAT 2011
Eligibility Criteria
- Admission to the PGDM(C) programme requires a Bachelor's degree (in keeping with the 10 + 2 + 3 (4) system) with minimum 50% marks, or an equivalent qualification in any discipline recognised by the Association of Indian Universities (AIU).
- Candidates appearing for final examinations towards a Bachelor's degree (or equivalent) are also eligible to apply.
Students who demonstrate aptitude for expressing, assessing, or conceiving ideas that move people to action and achieve business results tend to stand a better chance of being shortlisted.
Important Dates
Admission Announcement and Issue of Forms |
September, 2011 |
Last Date for Issue of Application Forms |
30th January, 2012 (11:59PM) |
Last Date for receipt of completed Application Forms |
2nd February, 2012 (11:59PM) |
Issue of MICAT Call Letters |
February, 2012 |
MICAT 2012 |
4th March 2012 |
GE & PI |
March - April, 2012 |
Declaration of Results |
April, 2012 |
Orientation Programme |
June, 2012 |
Session begins |
Last week of June, 2012 |
Application Procedure
- You can apply Online. (Click here)
- You can also purchase application form from the Admission Office, MICA on cash payment of Rs. 1750/- or by sending a demand draft of Rs. 1750/- in favour of "MICA" payable at Ahmedabad, with one self-addressed stamped (Rs. 20/-) envelope of the size 12" X 10".
Stage - I
CAT / GMAT
Candidates should apply through CAT 2011 score. NRIs and Foreign nationals can apply through GMAT score (score of 31 December 2006 onwards).
Stage II
MICA Admissions Test (MICAT 2012)
MICAT is designed to assess analytical ability, divergent thinking, written communication skills and general awareness about the communications industry.
MICAT 2012 will be held on 4th March, 2012 at the following centres:
Ahmedabad, Bangalore, Bhopal, Chennai, Delhi, Guwahati, Hyderabad, Kolkata, Lucknow and Mumbai.
Note: MICA reserves the right to withdraw or introduce MICAT centres.
Stage III
Group Exercise (GE) and Personal Interview (PI)
Candidates will be invited for Group Exercise and Personal Interview to MICA campus, Ahmedabad based on their performance in CAT/GMAT and MICAT 2012.
Source: Official website of MICA
Frequently Asked Questions
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